Custom Segments Articles

  The Secret to Reaching High Net Worth Individuals: Skydeo’s Affluent Audiences   Targeting wealthy individuals for advertising purposes is nothing new. However, finding accurate data on the wealthiest people in the United States can be difficult and...

5 Reasons You Should Switch to Skydeo B2B Segments   Account-based marketing (ABM) is an effective way to target potential customers at the account level. However, many companies are still struggling to make it work for them. If you're still buying contacts for...

Say 'Be Mine' to Your Target Audience with Skydeo's Data Segments   Valentine's Day is here, and for many businesses, it's one of the biggest revenue-generating days of the year. Whether you're a florist, a restaurant, or a gift shop, you want to make sure that...

Advertising During the Big Game? Skydeo Can Help   As the Big Game between Philadelphia and Kansas City approaches, the excitement for one of the world's biggest sporting events is palpable. As a business, it's no secret that advertising during the Big Game is a...