Transactional Segments

Epsilon Travel Car Rental Purchasers National Chain Car Rental Customers. People who have made one or more purchases from car companies with a national brand & presence

Epsilon Retail Home Improvement Store Purchasers Frequency Heavy Frequency. People who make purchases at home improvement stores most frequently, relative to all observed customers

Epsilon Retail Home Improvement Store Purchasers Spend Moderate Spenders. People who spend an average amount at home improvement stores, relative to all observed customers

Epsilon Communications Service Providers Wireless Purchasers Wireless Switchers/Lapsed Customers. People who have switched wireless providers or let their service lapse