Skydeo Insights
Brand Intelligence & Insights based on one of the largest consumer panels ever curated. Consumer affinity and predictive intelligence using deterministic mobile app usage from over 3 million apps, real world location visits (billions of events), consumer purchase history & over 9,000 consumer segments. Let the data do the work and auto-create the segments you need to acquire new customers.
Skydeo Insights, Brand Intelligence & Case Studies
25 Most Popular Audience Segments: May Edition
Looking for some inspiration on audiences to target? Check out this monthly segment release where we spotlight the top 25 most popular audience segments from the past month as well as some trending segments to keep a look out for the month of May. All of these...
F1 Miami Grand Prix 2023: everything you need to know
Get ready for the second-ever Grand Prix in Miami, taking place from May 5 to May 7, 2023. The F1 Miami Grand Prix will be held at the Miami International Autodrome, located around the iconic Hard Rock Stadium in Miami Gardens, Florida. It's the newest addition to the...
5 Reasons You Should Switch to Skydeo B2B Segments
5 Reasons You Should Switch to Skydeo B2B Segments Account-based marketing (ABM) is an effective way to target potential customers at the account level. However, many companies are still struggling to make it work for them. If you're still buying contacts for...
A Recap of the 2023 Brand Innovators Sports Marketing Upfront
A Recap of the 2023 Brand Innovators Sports Marketing Upfront The Skydeo team attended the 2023 Brand Innovators Sports Marketing Upfront during the week leading up to the Super Bowl in Scottsdale, Arizona. It was a jam packed week featuring some of the best in...
Skydeo and Michelob ULTRA at the 2023 Brand Innovators Upfront
Fireside Chat: Skydeo and Michelob ULTRA at the 2023 Brand Innovators Upfront In the lead-up to Super Bowl 57, Brand Innovators hosted the 2023 Sports Marketing Upfront in Scottsdale, Arizona. This gathering brought together influential figures in...
Sports Marketing: How to Reach the Right Audience
Sports Marketing: How to Reach the Right Audience We understand that sports marketing is all about reaching the right audience with the right message at the right time. During events like the Big Game, you’ll want to advertise to reach as many people as...
“Skydeo’s mobile data panel makes us look smarter walking into the room of any client or prospective client because Skydeo helps us know more about their mobile customer behavior than they do”
Bradford Brown
Director/ Mckinsey & Co.
“We used Skydeo’s mobile app data to model our existing owners by brand and then applied personalization for new car buyers on our websites.”
VP Data Analytics
General Motors/ Cadillac
“We invited Skydeo to Startup Autobahn in Stuttgart to demonstrate their auto brand insights for Daimler-Mercedes & Porsche. The app usage information is quite revealing of consumer preferences.”