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News for Data, MarTech & Skydeo

How to Sell More Products Online

How to Sell More Products Online

How to Sell More Products Online - Skydeo ShoppingGraph Are you an e-commerce company looking to sell products online? Target people's offline purchase behavior with Skydeo ShoppingGraph. It's hard to figure out who to target when you're advertising products online....

How to Advertise to People Based On Where They Shop

How to Advertise to People Based On Where They Shop

How to Advertise to People Based On Where They Shop - Skydeo PlacesGraph Wouldn't it be great to target your advertising to people where they shop? At Skydeo we can do that, and we call it Skydeo PlacesGraph. Our PlacesGraph tool gives you the opportunity to target...

Keith Kaplan goes Kinetic at WPP

Keith Kaplan goes Kinetic at WPP

WPP's Out-of-home (OOH) agency Kinetic has hired Skydeo investor Keith Kaplan as its new Global CEO.  Congratulations!! "The future for out-of-home is exciting and, with Keith at the helm, we plan an acceleration in 2021 to expand our offerings to stay ahead of...

Unilever to Brands: Be Sincere with Pandemic & BLM Messaging

Unilever to Brands: Be Sincere with Pandemic & BLM Messaging

Unilever’s Aline Santos Farhat, executive vice-president of global marketing, warned that brands play a vital role in informing the views of others during times of crisis. Santos Farhat  was speaking on a Campaign Connect panel session alongside Laurent Ezekiel, chief marketing and growth officer at WPP.