Charitable Donors > Planned Givers > Likely
Skydeo & Epsilon have partnered to enable you to target People who have set up a donation in a will on the Skydeo Data Marketing Platform. This Market Trend model is based on the Shopper's Voice survey question: Have you or someone in your household already set up planned giving in a will? If not, do you plan to do so?.
The count for this segment is currently 21,906,907 but actual counts of mobile advertising IDs will vary depending on the activation platform. The standard CPM price per media impressions is $0.75. Skydeo is happy to push this segment to your account on the following platforms: Facebook, Trade Desk, Google, MediaMath, Xandr or additional platforms upon
request. You can also combine this segment with other
data sets to improve performance.
About Epsilon - Positioned at Publicis Groupe's core, Epsilon is a leader in interaction management, empowering brands to transform ordinary customer experiences into meaningful, human experiences. Through a connected suite of products and services, Epsilon combines leading-edge identity management, industrial strength data and technology expertise with big brand acumen gained over five decades working with the industry’s top brands. Our human-powered, data-led marketing delivers unmatched depth, breadth and scale to help brands turn meaningful human interactions into exceptional business outcomes.
