Experian Segments – Experian Audiences
Target Experian > Financial – Analytics IQ > Wealth IQ > Net Assets: $0-$6,000 on programmatic platforms like StackAdapt, The Trade Desk, Google, Yahoo, Connected TV (CTV) Platforms like Tubi, Roku, Hulu or paid social platforms like TikTok, Facebook or Instagram. This segment is This segment contains consumers who are likely to have estimated net assets from $0-$6,999. and is based on: Predictive model based on financial survey data.. Reach will depend on the match rates of each platform but the average reach is 7,250,000 consumer devices. (Android 8,700,000, Apple 5,800,000)
You can find similar segments on Skydeo.com searching Financial – Analytics IQ or Financial – Analytics IQ , Wealth IQ. If you’re looking for more scale you can create a custom audience by combining similar segments across Wealth IQ in order to deterministically target Net Assets: $0-$6,000
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