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The Top 15 DSPs in 2023


In the rapidly evolving landscape of digital advertising, demand side platforms (DSPs) have become essential tools for advertisers seeking efficient programmatic ad buying. Let’s explore a leading DSP in the industry, Yahoo!

Direct consumer relationships

Powerful cross-screen data

Advanced targeting solutions


Discover the Power of Yahoo! DSP

Your business matters. And Yahoo! is in the business of helping you grow it. They're a global company with access to one of the largest online audiences, and they know a thing or two about connecting people to their passions. They develop the solutions and insights that create meaningful connections, amplify your brand, and drive impact across advertising, search, and media. Their powerful, open platform, plus apps and sites like Yahoo Sports, Yahoo Finance, Yahoo Fantasy and Yahoo Mail (among others), connect brands and publishers to passionate customers!

The Top 15 DSPs in 2023: Yahoo!

Recent News

Executive Team

Jim Lazone (CEO)

Lara Davis (Corporate Strategy, Transformation and Growth Initiatives)

Elizabeth Herbst-Brady (Chief Revenue Office)

Aengus Mcclean (CTO)

David Smith (VP Global Ad Operations & Services)

Kalina Nikolova (SVP Business Operations & Strategy)


  • “We were so thrilled when Yahoo came to us with this opportunity. It was a great fit for GR Supra, and highlighted the vehicle to the gaming and auto-enthusiast crowd.” - Angie White, Senior Manager Media, Toyota
  • “The partnership with Yahoo through Xbox was a brilliant demonstration of how together the teams at Kwik Fit and MediaCom continue to innovate our communications strategies. This campaign was a fantastic example of how we are evolving our approach to reach new audiences with salient brand messaging”. - Marketing Director, Kwik Fit
  • “Yahoo’s creative services and innovative solutions enabled Lavazza to promote the launch of the London Flagship store to our target audience in a fun and compelling way. The use of AR technology firmly positioned Lavazza as an innovative brand.” - Gloria Bagdadli, Global Retailing Director, Lavazza Group

Leveling Up

Skydeo is here to enhance your DSP usage

To truly unlock the full potential of DSPs and take your advertising strategies to new heights, partnering with a reliable and innovative data-driven solution provider is key. At Skydeo, we specialize in providing cutting-edge audience insights and data-driven solutions that seamlessly integrate with the top 15 DSPs in 2023.

With our robust platform, advertisers gain access to comprehensive audience segmentation, precise targeting capabilities, and actionable insights derived from our extensive mobile data resources. By partnering with Skydeo, you can leverage the power of data to reach the right audience, at the right time, with the right message, ultimately driving superior campaign performance.

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Supercharge your campaigns with targeted segments