Skydeo PlacesGraph™
Places Graph – Location Data & Insights
Mobile Data
Skydeo turns millions of raw device data points into high value, actionable mobile audiences for programmatic targeting and behavioral insights for radio, TV and media planning.
Alternative Data
Power your investment research with high volume visitation data to help power long and short analysis. Great for buy side, hedge fund, commercial lending and insurance decisions.
Location-Based Segments
Acquire new customers by using location-based behavioral targeting based on real world visitation data. Skydeo PlacesGraph combines GPS, Beacon & WiFi raw location data matched to places of interest for deterministic audience creation.
News
Location & Places News
Advertising During the Super Bowl? Skydeo Can Help
Advertising During the Super Bowl? Skydeo Can Help As the Super Bowl between the Philadelphia Eagles and the Kansas City Chiefs approaches, the excitement for one of the world's biggest sporting events is palpable. As a business, it's no secret that advertising...
Read This Before You Advertise During a Sporting Event
Read This Before You Advertise During a Sporting Event Looking to advertise at a sporting event? Skydeo’s PlacesGraph has got you covered. Advertising at a sporting event can be valuable for your business because it allows you to reach a large, captive and...
How to Advertise to People Based On Where They Shop
How to Advertise to People Based On Where They Shop - Skydeo PlacesGraph Wouldn't it be great to target your advertising to people where they shop? At Skydeo we can do that, and we call it Skydeo PlacesGraph. Our PlacesGraph tool gives you the opportunity to target...
Location Data company PlaceIQ acquires Freckle IoT assets
ceIQ Inc., the leading data and technology provider that powers critical business and marketing decisions with location data, analytics, and insights, today announced it has acquired the measurement and location products from Freckle Inc. This strategic acquisition will further accelerate PlaceIQ’s growth as the leader in location intelligence.
Foursquare Merges With Factual, Another Location-Data Provider
According to a WSJ Article, Foursquare Labs Inc. is merging with yet another location-focused startup, Factual Inc., in an all-stock deal, the companies said on Monday.
The financial terms of the deal weren’t disclosed. The announcement comes less than a year after Foursquare bought Placed, another purveyor of location data and software, from Snap Inc.
Foursquare, which first gained fame for an app that allowed people to share their location with friends, pivoted in recent years to providing location data and software to businesses including marketers and ad agencies, helping them see how well their ads steered people to their stores and restaurants.
Startup Autobahn: Mercedes, Porsche & Skydeo
Skydeo presented Skydeo’s AppGraph & PlacesGraph solutions for a packed house at Mercedes Arena in Stuttgart today. Skydeo’s unique mobile insights helps auto makers better understand their car buyers mobile interests and behaviors in different regions around the globe.