Graphs
ShoppingGraph™
By leveraging purchase history data mapped to Skydeo mobile users, ShoppingGraph™ provides targeted campaigns that reach shoppers across various platforms such as Facebook, Google, Trade Desk, Xandr, and more. What sets ShoppingGraph™ apart is its capability to utilize e-commerce, coupon, and grocery store purchase histories as a deterministic training set for machine learning. This distinctive approach allows advertisers to extend their audience reach with precision and confidence. Elevate your advertising reach and effectiveness with Skydeo ShoppingGraph™, where every purchase becomes a powerful catalyst for targeted, impactful marketing.
Why use?
Targeting
Use shopping behavior data to create highly targeted campaigns based on purchase history, product preferences, and browsing behavior.
Learn more →Competitive Conquest
Leverage ShoppingGraph™ to identify unique shopping patterns and trends in the market, gaining a competitive edge over other players in your industry.
Learn more →Insights
Analyze customer shopping behavior to uncover trends and uncover new marketing opportunities.
Learn more →Related Segments
Audience segments available on ShoppingGraph™
Hybrid
People who are Hybrid purchasers based on deterministic purchase history.
Frequency
People who make purchases at gift stores most frequently, relative to all observed customers
Spend
People who spend heavily on software and online services, relative to all observed customers
Spend
People who spend heavily with home services companies, relative to all observed customers
Spend
People who buy tools and electronics
Recency
The last date on which these people were observed to purchase shoes