ShoppingGraph segments

ShoppingGraph Audience Segments

Browse ShoppingGraph audience segments for retail, purchase intent, consumer interest, and shopper marketing campaigns.

Featured segments

Showing 48 of 5,797 matching segments.

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Dog & Pet Owners

ShoppingGraph Purchases

People who own dogs or have purchased pet products in the last 12 months.

CPM: $1.00 Skydeo

Men's Sneakers & Athletic Shoes

ShoppingGraph Retail Household for TV

People who reside in a household that purchase products in the category of Men's Sneakers & Athletic Shoes - Includes me...

CPM: $0.50 Skydeo

Women's Handbags & Wallets - Luxury On-Sale

ShoppingGraph Retail Product

People who buy products in the category of Luxury On-Sale Women's Handbags & Wallets - Includes women's bags, handbags, ...

CPM: $0.50 Skydeo

Likely

ShoppingGraph CPG

People who research store trips by reviewing newspaper or digital circulars.

CPM: $0.75 Skydeo

Likely

ShoppingGraph CPG

People who are heavy coupon clippers and redeemers.

CPM: $0.75 Skydeo

Febreze Brands

ShoppingGraph CPG Health and Beauty

People who purchase Febreze Brands -Skydeo ShoppingGraph

CPM: $0.95 Skydeo

Crisco Brands

ShoppingGraph CPG Food and Beverage

People who purchase Crisco Brands -Skydeo ShoppingGraph

CPM: $0.95 Skydeo

Frito-lay Brands

ShoppingGraph CPG Food and Beverage

People who purchase Frito-lay Brands -Skydeo ShoppingGraph

CPM: $0.95 Skydeo

Jif Brands

ShoppingGraph CPG Food and Beverage

People who purchase Jif Brands -Skydeo ShoppingGraph

CPM: $0.95 Skydeo

Ragu' Brands

ShoppingGraph CPG Food and Beverage

People who purchase Ragu' Brands -Skydeo ShoppingGraph

CPM: $0.95 Skydeo

Skechers

ShoppingGraph Retail Brand

People who buy Skechers brand products based on Skydeo ShoppingGraph purchase history, propensity & intent scoring.

CPM: $0.50 Skydeo

Marc Jacobs

ShoppingGraph Retail Brand

People who buy Marc Jacobs brand products based on Skydeo ShoppingGraph purchase history, propensity & intent scoring.

CPM: $0.50 Skydeo

Jimmy Choo

ShoppingGraph Retail Brand

People who buy Jimmy Choo brand products based on Skydeo ShoppingGraph purchase history, propensity & intent scoring.

CPM: $0.50 Skydeo

Fieldcrest

ShoppingGraph Retail Brand

People who buy Fieldcrest brand products based on Skydeo ShoppingGraph purchase history, propensity & intent scoring.

CPM: $0.50 Skydeo

Bottega Veneta

ShoppingGraph Retail Brand

People who buy Bottega Veneta brand products based on Skydeo ShoppingGraph purchase history, propensity & intent scoring...

CPM: $0.50 Skydeo

Patagonia

ShoppingGraph Retail Brand

People who buy Patagonia brand products based on Skydeo ShoppingGraph purchase history, propensity & intent scoring.

CPM: $0.50 Skydeo

Spend

ShoppingGraph Specialty Retail

People who spend heavily at shoe stores, relative to all observed customers

CPM: $1.50 Skydeo

Frequency

ShoppingGraph Specialty Retail

People who make purchases at craft stores most frequently, relative to all observed customers

CPM: $1.50 Skydeo

Jonny Cat

ShoppingGraph CPG Pet

People who buy Jonny Cat Cat Litter products

CPM: $0.95 Skydeo

Celestial Seasoning

ShoppingGraph CPG Food and Beverage

People who buy Celestial Seasoning packaged tea and tea bags

CPM: $0.95 Skydeo

Amazing Grass

ShoppingGraph CPG Health and Beauty

People who buy Amazing Grass Vitamins And Supplements products

CPM: $0.95 Skydeo

Dos Equis

ShoppingGraph CPG Food and Beverage

People who purchase Dos Equis Brands -Skydeo ShoppingGraph

CPM: $0.95 Skydeo

Highly Likely

ShoppingGraph CPG Food and Beverage

Audiences highly likely to purchase flavored drinks.

CPM: $0.75 Skydeo

Spend

ShoppingGraph Purchases

People who buy low-ticket male apparel

CPM: $1.00 Skydeo

Spend

ShoppingGraph Purchases

People who buy low ticket female apparel and/or accessories

CPM: $1.00 Skydeo

Spend

ShoppingGraph Purchases

People who buy low ticket female apparel and/or accessories

CPM: $1.00 Skydeo

Spend

ShoppingGraph Purchases

People who buy high ticket female apparel and/or accessories

CPM: $1.00 Skydeo

Recency

ShoppingGraph Purchases

The last date on which these people were observed to purchase collectibles

CPM: $1.00 Skydeo

Spend

ShoppingGraph Purchases

People who buy business training and publications

CPM: $1.00 Skydeo

Recency

ShoppingGraph Purchases

The last date on which these people were observed to purchase office/corporate gifts

CPM: $1.00 Skydeo

Spend

ShoppingGraph Purchases

People who buy supplies for arts & crafts projects

CPM: $1.00 Skydeo

Recency

ShoppingGraph Purchases

The last date on which these people were observed to have purchased arts and crafts products

CPM: $1.00 Skydeo

Spend

ShoppingGraph Specialty Retail

People who spend heavily at music stores, relative to all observed customers

CPM: $1.50 Skydeo

Frequency

ShoppingGraph Specialty Retail

People who make purchases at music stores most frequently, relative to all observed customers

CPM: $1.50 Skydeo

Spend

ShoppingGraph Purchases

People who buy tools and electronics

CPM: $1.00 Skydeo

Spend

ShoppingGraph Purchases

People who buy specialty foods and gifts

CPM: $1.00 Skydeo

Spend

ShoppingGraph Purchases

People who buy shoes

CPM: $0.25 Skydeo

Recency

ShoppingGraph Purchases

The last date on which these people were observed to purchase shoes

CPM: $1.00 Skydeo

Photography And Video Equipment

ShoppingGraph Purchases

People who have purchased photography and video equipment

CPM: $1.25 Skydeo

Recency

ShoppingGraph Purchases

The last date on which these people were observed to purchase paid newsletters

CPM: $1.00 Skydeo

Spend

ShoppingGraph Purchases

People who buy mid ticket female apparel and/or accessories

CPM: $1.00 Skydeo

Recency

ShoppingGraph Purchases

The last date on which these people were observed to purchase magazines

CPM: $1.00 Skydeo

Spend

ShoppingGraph Purchases

People who buy low to mid-ticket home decor

CPM: $1.00 Skydeo

Bread / Baker

ShoppingGraph CPG

People who made a Bread / Baking purchase based on deterministic shopping behavior.

CPM: $0.95 Skydeo

Men's Shoes $20 to $60

ShoppingGraph Retail Product

People who buy products in the category of Men's Shoes $20 to $60 - Includes all men's shoe types. Skydeo ShoppingGraph ...

CPM: $0.50 Skydeo

Yves Saint Laurent

ShoppingGraph Retail Household for TV

People who reside in a household that purchases Yves Saint Laurent brand products based on Skydeo ShoppingGraph purchase...

CPM: $0.50 Skydeo

True Religion

ShoppingGraph Retail Household for TV

People who reside in a household that purchases True Religion brand products based on Skydeo ShoppingGraph purchase hist...

CPM: $0.50 Skydeo

Nike athletic

ShoppingGraph Retail Household for TV

People who reside in a household that purchases Nike brand products based on Skydeo ShoppingGraph purchase history, prop...

CPM: $0.50 Skydeo

Frequently asked questions

What is ShoppingGraph used for?

ShoppingGraph helps advertisers reach audiences organized around shopping behavior, retail interests, product affinities, and purchase intent signals.

How can shopper marketers use these segments?

Shopper marketers can use ShoppingGraph segments for prospecting, conquesting, seasonal campaigns, retail media planning, and product-specific audience activation.