Consumer Financial
Affluent Consumers
Individuals with a Household Income of $150M+ and/or a Net Worth of $500M+. Sources: Self-reported or Estimated based on demograhics including age, survey data, public data, and registrations.
Pricing
- CPM
- $1.00
- CPM Cap
- $2.10
Reach
- Android
- 118.9M
- iOS
- 128.0M
Platform Availability
LiveRamp
LiveRamp ID: 1011978101
Segment Info
- SAM ID
- SKY-Consumer_INCOME_AFFLUENT
- Provider
- Skydeo
- Country
- USA
- Last Updated
- Jul 20, 2026
- Created
- Oct 24, 2022
Media Mix
- Programmatic
- 15%
- Advertiser Direct
- 15%
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