Holiday Holiday
Likely Valentine's Day Shoppers
A purchase of gifts likely to be purchased for Valentine's Day within the last 12 months. Sources: Self-reported surveys, Registrations and Buying Activity.
Pricing
- CPM
- $1.00
- CPM Cap
- $2.10
Reach
- Android
- 71.8M
- iOS
- 77.3M
Platform Availability
LiveRamp
LiveRamp ID: 1011965131
Segment Info
- SAM ID
- SKY-Holiday_Shopper_ValentinesDay_Shoppers
- Provider
- Skydeo
- Country
- USA
- Last Updated
- Jul 20, 2026
- Created
- Oct 24, 2022
Media Mix
- Programmatic
- 15%
- Advertiser Direct
- 15%
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