Holiday Seasonal

Seasonal - Back to School Shoppers

A purchase of Children's Back to School products has occurred within the last 12 months. Sources: Self-reported surveys, Registrations and Buying Activity.

Pricing

CPM
$1.00
CPM Cap
$2.10

Reach

Android
190.0M
iOS
204.6M

Platform Availability

LiveRamp

LiveRamp ID: 1011964991

Segment Info

SAM ID
SKY-Holiday_Shopper_B2S_Shoppers
Provider
Skydeo
Country
USA
Last Updated
Sep 16, 2026
Created
Oct 24, 2022

Media Mix

Programmatic
15%
Advertiser Direct
15%

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