Demographics Family

Local

Individuals providing care to someone living within a 100-mile radius of the caregiver.

Pricing

CPM: $2.00
CPM Cap: $2.80

Reach

Android: 101.7M
iOS: 120.6M

Platform Availability

LiveRamp

LiveRamp ID: 1021271031

Segment Info

SAM ID: SKY-v_jw11JL15
Provider: Skydeo
Country: USA
Last Updated: Aug 11, 2026
Created: Oct 4, 2025

Media Mix

Programmatic: 15%
Advertiser Direct: 15%

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