Demographics Family

Adults with Children

Consumers living in households with adults and children (no parents)

Pricing

CPM: $0.89
CPM Cap: $1.60

Reach

Android: 57.2M
iOS: 59.7M

Platform Availability

LiveRamp

LiveRamp ID: 1019342491

Segment Info

SAM ID: SKY-tDq82NQ-0_
Provider: Skydeo
Country: USA
Last Updated: Sep 16, 2026
Created: Mar 6, 2025

Media Mix

Programmatic: 15%
Advertiser Direct: 10%

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