Demographics Family
Second-Time Parents
Consumers in households that welcomed their second child within the last 24 months
Pricing
- CPM
- $0.89
- CPM Cap
- $1.60
Reach
- Android
- N/A
- iOS
- N/A
Platform Availability
LiveRamp
LiveRamp ID: 1019342751
Segment Info
- SAM ID
- SKY-kh3sJlfLYN
- Provider
- Skydeo
- Country
- USA
- Last Updated
- Jun 9, 2026
- Created
- Mar 6, 2025
Media Mix
- Programmatic
- 15%
- Advertiser Direct
- 10%
More Segments
Searching related segments...