Insurance Automotive

Personal Injury Coverage

Consumers likely to have personal injury coverage on their primary auto insurance policy. This segment identifies individuals interested in or possessing personal injury protection as part of their auto insurance.

Pricing

CPM
$0.85
CPM Cap
$1.19

Reach

Android
168.6M
iOS
194.5M

Platform Availability

LiveRamp

LiveRamp ID: 1021265811

Segment Info

SAM ID
SKY-fYXjvxWT2k
Provider
Skydeo
Country
USA
Last Updated
Aug 11, 2026
Created
Oct 4, 2025

Media Mix

Programmatic
15%
Advertiser Direct
10%

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