Insurance Life

Term In Market

Consumers actively seeking or in the market to purchase term life insurance products.

Pricing

CPM
$1.25
CPM Cap
$1.75

Reach

Android
219.4M
iOS
243.5M

Platform Availability

LiveRamp

LiveRamp ID: 1021266251

Segment Info

SAM ID
SKY-H8EMWZUi7u
Provider
Skydeo
Country
USA
Last Updated
Sep 16, 2026
Created
Oct 4, 2025

Media Mix

Programmatic
15%
Advertiser Direct
15%

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