CPG Purchase Transactions
Laundry Detergent Purchasers
People who but off brand laundry detergent
Pricing
- CPM
- $1.00
- CPM Cap
- $1.85
Reach
- Android
- 11.0M
- iOS
- 12.0M
Platform Availability
LiveRamp
LiveRamp ID: 1003069386
Segment Info
- SAM ID
- EPS-370126119
- Provider
- Epsilon
- Country
- USA
- Last Updated
- Feb 4, 2026
- Created
- Jun 11, 2025
Media Mix
- Programmatic
- 23%
- Advertiser Direct
- 15%
More Segments
Searching related segments...