Credit & Debit Cards Credit Card Revolvers

Highly Likely

People that carry a balance on their credit cards month over month

Pricing

CPM
$0.75
CPM Cap
$1.30

Reach

Android
15.0M
iOS
18.0M

Platform Availability

LiveRamp

LiveRamp ID: 1015096551

Segment Info

SAM ID
EPS-417589054
Provider
Epsilon
Country
USA
Last Updated
Feb 4, 2026
Created
Jun 11, 2025

Media Mix

Programmatic
40%
Advertiser Direct
16%

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