Purchase Behaviors One-Shot Orders

2 Orders

The number of one-shot product orders (orders for a product outside of their usual purchase category) this household has made in the last 2 years

Pricing

CPM: $1.00
CPM Cap: $1.85

Reach

Android: 1.3M
iOS: 1.8M

Platform Availability

LiveRamp

LiveRamp ID: 1000983489

Segment Info

SAM ID: EPS-2121479722
Provider: Epsilon
Country: USA
Last Updated: Feb 4, 2026
Created: Jun 11, 2025

Media Mix

Programmatic: 23%
Advertiser Direct: 15%

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