Purchase Behaviors Total Dollars Spent Online

Moderate Spenders

The total lifetime dollars spent by these households on online purchases

Pricing

CPM
$1.00
CPM Cap
$1.85

Reach

Android
17.0M
iOS
24.0M

Platform Availability

LiveRamp

LiveRamp ID: 1000988629

Segment Info

SAM ID
EPS-2132052345
Provider
Epsilon
Country
USA
Last Updated
Feb 4, 2026
Created
Jun 11, 2025

Media Mix

Programmatic
23%
Advertiser Direct
15%

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