Purchase Behaviors Winter Seasonal Shoppers
Very Light Shoppers
People who shop disproportionately between December 1st & February 28th
Pricing
- CPM
- $0.25
- CPM Cap
- $0.35
Reach
- Android
- 14.0M
- iOS
- 19.0M
Platform Availability
LiveRamp
LiveRamp ID: 1000987409
Segment Info
- SAM ID
- EPS-2115274783
- Provider
- Epsilon
- Country
- USA
- Last Updated
- Feb 4, 2026
- Created
- Jun 11, 2025
Media Mix
- Programmatic
- 6%
- Advertiser Direct
- 15%
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