Retail Amazon non-Prime Consumers
Likely
People who order from Amazon without a Prime membership
Pricing
- CPM
- $0.75
- CPM Cap
- $1.30
Reach
- Android
- 36.0M
- iOS
- 45.0M
Platform Availability
LiveRamp
LiveRamp ID: 1015090131
Segment Info
- SAM ID
- EPS-98426199
- Provider
- Epsilon
- Country
- USA
- Last Updated
- Feb 4, 2026
- Created
- Jun 11, 2025
Media Mix
- Programmatic
- 40%
- Advertiser Direct
- 16%
More Segments
Searching related segments...