Transactional Retail

Upscale Mass Merchandiser Shoppers

People who have shopped at mass merchandisers known for upscale brand and goods

Pricing

CPM
$1.50
CPM Cap
$3.00

Reach

Android
180.0M
iOS
250.0M

Platform Availability

LiveRamp

LiveRamp ID: 1000997109

Segment Info

SAM ID
EPS-2147277932
Provider
Epsilon
Country
USA
Last Updated
Feb 4, 2026
Created
Jun 11, 2025

Media Mix

Programmatic
40%
Advertiser Direct
15%

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