Transactional Specialty Retail

Spend

People who spend heavily at online retailers, relative to all observed customers

Pricing

CPM
$1.50
CPM Cap
$3.00

Reach

Android
56.0M
iOS
78.0M

Platform Availability

LiveRamp

LiveRamp ID: 1000994059

Segment Info

SAM ID
EPS-2130497796
Provider
Epsilon
Country
USA
Last Updated
Feb 4, 2026
Created
Jun 11, 2025

Media Mix

Programmatic
40%
Advertiser Direct
15%

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