$1,500+

Consumers who are projected to spend $1,500 or more on personal care and beauty products in the next 12-months, putting them in the top 12% of spenders on personal care in the U.S. This audience is constructed to be fair lending (FLA) and Regulation B (Reg B) friendly for fair-lending-sensitive marketing, including the Fair Housing Act bases that apply to housing-related credit. Skydeo defines Protected Class as any data that includes age, sex, race, color, religion, national origin, marital status, receipt of public assistance, disability, or familial status. This segment is for marketing use only and may not be used to determine credit eligibility. Keywords: FLA, RegB, fair lending, bank marketing. FairLane by Skydeo, fairlanedata.com.