B2B Functional Area

Engineering/Technical

People who have declared, either via registration or by visiting industry-specific sites, that they are Engineering/Technical professionals

Pricing

CPM: $1.88
CPM Cap: $3.53

Reach

Android: 33.7M
iOS: 36.2M

Platform Availability

LiveRamp TradeDesk

LiveRamp ID: 1008485701

Segment Info

SAM ID: SKY-500500058
Provider: Skydeo
Country: USA
Last Updated: Aug 11, 2026
Created: Jun 17, 2021

Media Mix

Programmatic: 15%
Advertiser Direct: 15%

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