B2B Functional Area

Information Technology

People who have declared, either via registration or by visiting industry-specific sites, that they are Information Technology professionals

Pricing

CPM: $1.88
CPM Cap: $3.53

Reach

Android: 359.0M
iOS: 397.2M

Platform Availability

LiveRamp TradeDesk

LiveRamp ID: 1008485721

Segment Info

SAM ID: SKY-500500108
Provider: Skydeo
Country: USA
Last Updated: Oct 14, 2026
Created: Jun 17, 2021

Media Mix

Programmatic: 15%
Advertiser Direct: 15%

More Segments

Searching related segments...