Brand Segments Media

NY Times

People who are customers of NY Times, wordle, newspapers

Pricing

CPM
$0.98
CPM Cap
$1.41

Reach

Android
71.3M
iOS
83.4M

Platform Availability

LiveRamp TradeDesk

LiveRamp ID: 1017713381

Segment Info

SAM ID
SKY-xxkg9a6ms91m386u1awkfwho
Provider
Skydeo
Country
USA
Last Updated
Aug 11, 2026
Created
Sep 24, 2024

Media Mix

Programmatic
9%
Advertiser Direct
9%

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