Demographics Household Composition
Male Head of Household
People who are likely to be the male head of household.
Pricing
- CPM
- $0.65
- CPM Cap
- $1.17
Reach
- Android
- 246.2M
- iOS
- 287.9M
Platform Availability
LiveRamp
LiveRamp ID: 1021125561
Segment Info
- SAM ID
- SKY-t61mUvRJDz
- Provider
- Skydeo
- Country
- USA
- Last Updated
- Sep 16, 2026
- Created
- Sep 9, 2025
Media Mix
- Programmatic
- 15%
- Advertiser Direct
- 10%
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