HouseholdGraph Genre
Reality
People that are likely to watch the Reality genre.
Pricing
- CPM
- $1.25
- CPM Cap
- $1.41
Reach
- Android
- 139.3M
- iOS
- 150.9M
Platform Availability
LiveRamp
TradeDesk
LiveRamp ID: 1010168081
Segment Info
- SAM ID
- SKY-800100093
- Provider
- Skydeo
- Country
- USA
- Last Updated
- Jul 20, 2026
- Created
- Dec 1, 2021
Media Mix
- Programmatic
- 9%
- Advertiser Direct
- 9%
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