HouseholdGraph Sports Fans

Streaming-Only NFL Viewers

NFL fans who watch football games on streaming services such as YouTube TV, Prime Video, and Peacock.

Pricing

CPM
$1.00
CPM Cap
$1.40

Reach

Android
N/A
iOS
N/A

Platform Availability

LiveRamp

LiveRamp ID: 1031286301

Segment Info

SAM ID
SKY-tf0UW8jldn
Provider
Skydeo
Country
USA
Last Updated
Nov 9, 2026
Created
Oct 16, 2026

Media Mix

Programmatic
15%
Advertiser Direct
15%

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