Insurance Auto Insurance

Likely to Have Under or Uninsured Coverage

This segment contains individuals who are likely to have under or uninsured motorist insurance on their primary auto insurance policy.

Pricing

CPM
$0.85
CPM Cap
$1.41

Reach

Android
428.0M
iOS
473.6M

Platform Availability

LiveRamp TradeDesk

LiveRamp ID: 1012207881

Segment Info

SAM ID
SKY-222100151
Provider
Skydeo
Country
USA
Last Updated
Aug 11, 2026
Created
Jan 18, 2022

Media Mix

Programmatic
15%
Advertiser Direct
15%

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