Interest Holidays
Mother's Day
People who have declared an interest in Mother's Day, or have declared an interest in Parenting or have declared they have 1+ children. Also People who have declared an interest in products normally purchased on Mother's day - flowers, candies, cards, or dining
Pricing
- CPM
- $0.95
- CPM Cap
- $1.41
Reach
- Android
- 19.4M
- iOS
- 21.5M
Platform Availability
LiveRamp
TradeDesk
LiveRamp ID: 1008490911
Segment Info
- SAM ID
- SKY-400051585
- Provider
- Skydeo
- Country
- USA
- Last Updated
- Jul 20, 2026
- Created
- Jun 17, 2021
Media Mix
- Programmatic
- 9%
- Advertiser Direct
- 9%
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