Interest Online Sports Betting
Highly Likely
People who are likely to have participated in online sports betting (Excl. regulated states). Epsilon takes reasonable steps to exclude people under 21 years of age in this model.
Pricing
- CPM
- $0.75
- CPM Cap
- $1.05
Reach
- Android
- 158.6M
- iOS
- 185.5M
Platform Availability
LiveRamp
LiveRamp ID: 1021412461
Segment Info
- SAM ID
- SKY-piS-OHnxtU
- Provider
- Skydeo
- Country
- USA
- Last Updated
- Jul 20, 2026
- Created
- Oct 1, 2025
Media Mix
- Programmatic
- 15%
- Advertiser Direct
- 10%
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