Interest Online Sports Betting
Highly Likely
Audience highly likely to place online sports bets more than once monthly. Excludes regulated states and individuals under 21.
Pricing
- CPM
- $0.75
- CPM Cap
- $1.05
Reach
- Android
- 154.0M
- iOS
- 180.1M
Platform Availability
LiveRamp
LiveRamp ID: 1021409721
Segment Info
- SAM ID
- SKY-7LvYRbhjW8
- Provider
- Skydeo
- Country
- USA
- Last Updated
- Jul 20, 2026
- Created
- Oct 1, 2025
Media Mix
- Programmatic
- 15%
- Advertiser Direct
- 10%
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