Interest Online Sports Betting
Highly Likely
Audience highly likely to wager on multiple sports via online betting platforms, excluding regulated states and individuals under 21.
Pricing
- CPM
- $0.75
- CPM Cap
- $1.05
Reach
- Android
- 157.8M
- iOS
- 184.5M
Platform Availability
LiveRamp
LiveRamp ID: 1021413471
Segment Info
- SAM ID
- SKY-v05relE19t
- Provider
- Skydeo
- Country
- USA
- Last Updated
- Aug 11, 2026
- Created
- Oct 1, 2025
Media Mix
- Programmatic
- 15%
- Advertiser Direct
- 10%
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