Optimized for TV World Cup 2026

Social Superfan

World Cup 2026 fans with strong signals for communal viewing. attending official fan zones, sports bars, and public watch parties to experience matches alongside other supporters. Prime targets for food, beverage, and hospitality activations throughout the tournament. Optimized for TV segment using Skydeo HouseholdGraph for CTV, linear, Video and OTT. Frequent refresh rates, deterministic and ready to target.

Pricing

CPM
$1.00
CPM Cap
$1.40

Reach

Android
17.2M
iOS
19.3M

Platform Availability

LiveRamp

LiveRamp ID: 1025948741

Segment Info

SAM ID
SKY--4JFF1pDVs
Provider
Skydeo
Country
USA
Last Updated
Oct 14, 2026
Created
Jun 5, 2026

Media Mix

Programmatic
15%
Advertiser Direct
15%

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