Optimized for TV World Cup 2026

South Africa Fans

World Cup 2026 fans supporting the South Africa National Team. US-based fan base most likely to watch, celebrate, and spend around South Africa's matches. Use for sponsor activations, beverage and QSR campaigns, and DOOH near South Africa watch-party hotspots during the group and knockout stages. Optimized for TV segment using Skydeo HouseholdGraph for CTV, linear, Video and OTT. Frequent refresh rates, deterministic and ready to target.

Pricing

CPM
$1.00
CPM Cap
$1.40

Reach

Android
1.3M
iOS
1.4M

Platform Availability

LiveRamp

LiveRamp ID: 1025950141

Segment Info

SAM ID
SKY-sZkAzGp96N
Provider
Skydeo
Country
USA
Last Updated
Aug 11, 2026
Created
Jun 5, 2026

Media Mix

Programmatic
15%
Advertiser Direct
15%

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