ShoppingGraph CPG Pet
Purina Brands
Consumers purchasing Purina Pro Plan brand dog food.
Pricing
- CPM
- $1.00
- CPM Cap
- $1.40
Reach
- Android
- 27.4M
- iOS
- 32.1M
Platform Availability
LiveRamp
LiveRamp ID: 1021412061
Segment Info
- SAM ID
- SKY-MOeVwOPYCn
- Provider
- Skydeo
- Country
- USA
- Last Updated
- Nov 1, 2026
- Created
- Sep 30, 2025
Media Mix
- Programmatic
- 15%
- Advertiser Direct
- 15%
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