ShoppingGraph Purchases
World Cup
This segment contains people that are World Cup apparel purchasers (Hoodies, Jerseys, Shirts, Hats, Gear, etc.). Data is cultivated from roughly $30B in transactions captured via the Fanatics eCommerce platform. Keywords: soccer
Pricing
- CPM
- $1.10
- CPM Cap
- $1.41
Reach
- Android
- 16.1M
- iOS
- 17.8M
Platform Availability
LiveRamp
TradeDesk
LiveRamp ID: 1012208191
Segment Info
- SAM ID
- SKY-888113301
- Provider
- Skydeo
- Country
- USA
- Last Updated
- Jul 20, 2026
- Created
- Jan 18, 2022
Media Mix
- Programmatic
- 9%
- Advertiser Direct
- 9%
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