Transactional Retail

Spend

People who spend an average amount on apparel, relative to all observed customers

Pricing

CPM: $1.50
CPM Cap: $2.10

Reach

Android: 226.9M
iOS: 265.4M

Platform Availability

LiveRamp

LiveRamp ID: 1021413771

Segment Info

SAM ID: SKY-wOkQUk1Hpa
Provider: Skydeo
Country: USA
Last Updated: Sep 16, 2026
Created: Oct 1, 2025

Media Mix

Programmatic: 15%
Advertiser Direct: 15%

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