Transactional Travel

Spend

People who spend heavily on hotels, relative to all observed customers

Pricing

CPM
$1.50
CPM Cap
$2.10

Reach

Android
162.6M
iOS
190.1M

Platform Availability

LiveRamp

LiveRamp ID: 1021410461

Segment Info

SAM ID
SKY-cvaBNHAyox
Provider
Skydeo
Country
USA
Last Updated
Sep 16, 2026
Created
Oct 1, 2025

Media Mix

Programmatic
15%
Advertiser Direct
15%

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