Travel Traveler Types

Likely

Consumers in the middle ranks who are likely to take vacations with multiple family generations, ideal for advertisers targeting diverse age groups within a single family travel plan.

Pricing

CPM: $0.75
CPM Cap: $1.05

Reach

Android: 159.3M
iOS: 186.3M

Platform Availability

LiveRamp

LiveRamp ID: 1021409531

Segment Info

SAM ID: SKY-58Jw-Z9fRr
Provider: Skydeo
Country: USA
Last Updated: Jul 20, 2026
Created: Oct 1, 2025

Media Mix

Programmatic: 15%
Advertiser Direct: 10%

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