Travel Traveler Types

Weekend Getaway

Individuals actively planning or researching travel for a short, leisure trip, typically spanning a weekend.

Pricing

CPM
$1.00
CPM Cap
$1.40

Reach

Android
8.9M
iOS
10.4M

Platform Availability

LiveRamp

LiveRamp ID: 1021937661

Segment Info

SAM ID
SKY-sVOTi5bVoa
Provider
Skydeo
Country
USA
Last Updated
Aug 11, 2026
Created
Oct 29, 2025

Media Mix

Programmatic
15%
Advertiser Direct
15%

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