Political segments
Political Audience Segments
Browse political audience segments for civic, advocacy, issue-based, and voter-oriented media planning use cases.
Featured segments
Showing 48 of 724 matching segments.
45th Congressional District
Voters who live within the 45th Congressional District of California
6th Congressional District
Voters who live within the 6th Congressional District of Indiana
4th Congressional District
Voters who live within the 4th Congressional District of Washington
6th Congressional District
Voters who live within the 6th Congressional District of Washington
Democrat
The political affiliations present within this person's household
School Choice Supporters
Individuals who support school choice.
9th Congressional District
Voters who live within the 9th Congressional District of Arizona
7th Congressional District
Voters who live within the 7th Congressional District of California
50th Congressional District
Voters who live within the 50th Congressional District of California
2nd Congressional District
Voters who live within the 2nd Congressional District of Idaho
3rd Congressional District
Voters who live within the 3rd Congressional District of Kentucky
Influencers
Voters who are Influencers - comprised of Elected Officials, Staffers, Lobbyists, Media Contacts, Celebrities, Major Don...
Police
Likely voters whose occupation is in the Civil Service - Police sector.
Unlikely
Audience unlikely to support voter rights initiatives.
Unlikely
Individuals unlikely to support LGBTQ rights and related initiatives.
4th Congressional District
Voters who live within the 4th Congressional District of Illinois
2nd Congressional District
Voters who live within the 2nd Congressional District of Indiana
4th Congressional District
Voters who live within the 4th Congressional District of Indiana
13th Congressional District
Voters who live within the 13th Congressional District of North Carolina
5th Congressional District
Voters who live within the 5th Congressional District of New Jersey
10th Congressional District
Voters who live within the 10th Congressional District of Ohio
14th Congressional District
Voters who live within the 14th Congressional District of Texas
15th Congressional District
Voters who live within the 15th Congressional District of Texas
1st Congressional District
Voters who live within the 1st Congressional District of Utah
Virginia - 3rd Congressional District
Voters who live within the 3rd Congressional District of Virginia
Unlikely to Vote
This segment contains individuals who are unlikely to vote in political elections.
Inflation Reduction Supporters
Audience likely to support policies and efforts aimed at reducing inflation.
2nd Congressional District
Voters who live within the 2nd Congressional District of Alabama
1st Congressional District
Voters who live within the 1st Congressional District of Delaware
19th Congressional District
Voters who live within the 19th Congressional District of Florida
5th Congressional District
Voters who live within the 5th Congressional District of Louisiana
2nd Congressional District
Voters who live within the 2nd Congressional District of Maine
12th Congressional District
Voters who live within the 12th Congressional District of Michigan
Liberal
Likely Unregistered Liberal Prospective voters.
Pro Life Supporters
Individuals who have donated to Pro Life Organizations, as well as Pro Life Candidates, for Federal and State Office.
Reliable
Voters who are a reliable or stable Democrat.
Prefers Negative Contrast Ads
Individuals likely to rate oppositional political campaign advertisements as highly positive, trustworthy, and effective...
African American Voters
Voters of African American ethnicity.
Buddhist Voters
Voters who are Buddhist.
Border Security Supporters
Individuals who are donors to candidates/organizations that support increased border security, tea party donors, or indi...
Unlikely
Individuals unlikely to support stricter gun control and gun reform legislation.
48th Congressional District
Voters who live within the 48th Congressional District of California
3rd Congressional District
Voters who live within the 3rd Congressional District of Colorado
6th Congressional District
Voters who live within the 6th Congressional District of Colorado
11th Congressional District
Voters who live within the 11th Congressional District of Illinois
3rd Congressional District
Voters who live within the 3rd Congressional District of Mississippi
4th Congressional District
Voters who live within the 4th Congressional District of Tennessee
8th Congressional District
Voters who live within the 8th Congressional District of Texas
Frequently asked questions
What are political audience segments?
Political audience segments group audiences around civic interests, issue affinities, advocacy topics, and voter-oriented media planning signals.
Who uses political audience segments?
Advocacy groups, agencies, campaigns, and civic organizations use these segments to plan relevant messaging and reach audiences more efficiently.