Travel segments
Travel Audience Segments
Discover travel audience segments for campaigns focused on trip planning, destinations, lodging, airlines, and travel intent.
Featured segments
Showing 48 of 361 matching segments.
January
Individuals who are in-market to travel in January.
Highly Likely
Individuals highly likely to travel to the Mediterranean region.
August
Individuals who are in-market to travel in August.
February
Individuals who are in-market to travel in February.
Hilton Rewards
Audience likely to be members of Hilton's loyalty and rewards program.
Likely
Consumers in the middle ranks who are likely to take vacations with multiple family generations, ideal for advertisers t...
Likely
Individuals likely to contact an airline agent for assistance.
Likely
Individuals who have traveled to Las Vegas in the last five years.
Likely
Individuals likely to plan vacations at adult-only resorts or cruises.
Family Vacation
Individuals in-market for a family vacation, interested in family-friendly activities and destinations.
March
Individuals who are in-market to travel in March.
Hilton Rewards
Individuals who are highly likely to be members of Hilton's loyalty and rewards program.
Disney
Individuals in-market for a trip to Disney Land or Disney World.
July
Individuals who are in-market to travel in July.
Likely to Travel to Deserts
This segment contains individuals who are likely to travel to deserts.
Likely
Audience likely to be members of Southwest Airlines' rewards program.
June
Individuals who are in-market to travel in June.
Unlikely
People who spend less than $4,000 a year on personal travel
Likely
Audience likely to be members of United Airlines' rewards program, seeking exclusive benefits and travel advantages.
Hyatt Rewards
Audience likely to be members of Hyatt's loyalty and rewards program.
Highly Likely
Individuals in the top 1-2% who are highly likely to take vacations with multiple family generations, seeking experience...
April
Individuals who are in-market to travel in April.
IHG Rewards
Consumers highly likely to be members of the IHG Rewards loyalty program.
Likely
Consumers in the middle ranks (4-20%) who are likely to plan vacations focused on culinary experiences and restaurants.
Hyatt Rewards
Individuals highly likely to be members of Hyatt's loyalty and rewards program.
IHG Rewards
Consumers likely to be members of the IHG Rewards loyalty program.
Likely
Consumers in the middle ranks (4-20%) who are likely to plan vacations focused on spa activities and wellness.
Likely
Consumers likely to plan vacations focused on adventure activities such as hiking, biking, and water sports.
Highly Likely
Consumers highly likely to plan vacations focused on adventure activities like hiking, biking, and water sports.
September
Individuals who are in-market to travel in September.
Marriott Bonvoy Rewards
Individuals who are highly likely to be members of Marriott Bonvoy's loyalty and rewards program.
Highly Likely
Individuals in the top 1-5% who are highly likely to take family vacations.
November
Individuals who are in-market to travel in November.
Highly Likely
Individuals highly likely to be members of Delta Airlines' rewards program.
Highly Likely
Individuals highly likely to be members of American Airlines' rewards program.
Highly Likely
Consumers highly likely to take cruises to Canada.
Highly Likely
Consumers highly likely to take cruises to Alaska.
Bachelorette
Individuals in-market for a bachelorette trip, seeking events and accommodations.
Highly Likely
Individuals highly likely to be members of Southwest Airlines' loyalty program, seeking rewards and benefits.
Wyndham Rewards
Individuals highly likely to be members of Wyndham's loyalty and rewards program.
Likely
Individuals likely to travel to Las Vegas.
Highly Likely
Consumers highly likely to contact an airline agent for assistance.
Highly Likely
Individuals in the top 1-2% who are highly likely to plan vacations at adult-only resorts or cruises, indicating a stron...
Highly Likely
Individuals in the top 1-3% who are highly likely to plan vacations focused on culinary experiences and restaurants.
October
Individuals who are in-market to travel in October.
Transformation Retreat
Individuals in-market for a transformation retreat focused on personal growth and change.
Likely
Audience likely to be members of Delta Airlines' rewards program.
Motel 6
Individuals who are in-market for an Economy Hotel purchase from Motel 6.
Frequently asked questions
What are travel audience segments?
Travel audience segments help advertisers reach consumers showing signals related to trip planning, destinations, hotels, airlines, and leisure or business travel interests.
How do travel advertisers use these segments?
Travel brands use these audiences for prospecting, seasonal promotions, destination campaigns, loyalty campaigns, and cross-channel media activation.