Athleisure enthusiasts are a growing audience that combines their love of fitness with their passion for fashion. They’re always on the lookout for stylish, comfortable apparel that can take them from the gym to brunch and beyond. Download the insights sheet to learn more about this audience and custom segments.
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Insight
Athleisure
Source: https://skydeo.com/insight/athleisure/
Audience Demographics
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Related Segments
Audience segments related to this insight
Athleisure
Survey Intent Showrooming
People who browse athleisure in store and then buy it online. Purchase intent based on survey responses and observed beh...
CPM: $0.89 Skydeo
Athleisure Customers
Transactional Retail
People who have shopped at retailers specializing in athleisure
CPM: $1.50 Skydeo
Athleisure
Survey Intent Store Avoidance
People who buy athleisure online and report avoiding physical stores. Purchase intent based on survey responses and obse...
CPM: $0.89 Skydeo
Athleisure
Survey Intent Online Instead of In-Store
People who buy athleisure online rather than in store. Purchase intent based on survey responses and observed behavior.
CPM: $0.89 Skydeo
Athleisure
Survey Intent Online with In-Store Pickup
People who buy athleisure online and collect it in store. Purchase intent based on survey responses and observed behavio...
CPM: $0.89 Skydeo
Likely
Purchase Behaviors Athleisure Enthusiasts
Middle ranks (6-25%) of people who are likely to buy athleisure apparel.
CPM: $0.75 Epsilon