Doorbuster alerts hit their phones before dawn. They stack cashback apps with store coupons and abandon carts the moment a better deal turns up elsewhere. Cyber Monday inboxes fill with flash sale codes and browser tabs stay open to competing retailers.
← Insights
Insight
Black Friday & Cyber Monday Shoppers
Source: https://skydeo.com/insight/black-friday-cyber-monday-shoppers/
Audience Demographics
More Insights
Insights
Christmas Decorators
They start planning displays in October, mapping out yard layouts before Thanksgiving. Stocking up on string lights, inflatables, ornaments and wreaths, they follow decorating tutorials on YouTube and shop clearance sales year-round for next season's additions.
Insights
Thanksgiving Hosts
Thanksgiving hosts plan menus weeks ahead, stocking up on turkey, stuffing mix, cranberry sauce and pie ingredients. They shop early for serveware and table linens, comparing recipes online and tracking grocery deals through late November.
Insights
Holiday Shoppers
People shopping for gifts, celebrations, and seasonal deals throughout the holidays.
Insights
Holiday Travelers
People planning holiday trips to see loved ones or take a getaway, from booking travel to preparing for the journey.
Related Segments
Audience segments related to this insight
Black Friday/Cyber Monday Shoppers
Seasonal Black Friday/Cyber Monday Shoppers
People who are likely to make a purchase during Black Friday weekend including Black Friday, Cyber Monday, and Small Bus...
CPM: $1.25 Skydeo
Electronics Shoppers
Seasonal Black Friday/Cyber Monday Shoppers
People who are likely to purchase electronics during Black Friday weekend including Black Friday, Cyber Monday, and Smal...
CPM: $1.25 Skydeo
Apparel Shoppers
Seasonal Black Friday/Cyber Monday Shoppers
People who are likely to purchase apparel during Black Friday weekend including Black Friday, Cyber Monday, and Small Bu...
CPM: $1.25 Skydeo
Gaming Shoppers
Seasonal Black Friday/Cyber Monday Shoppers
People who are likely to purchase gaming products during Black Friday weekend including Black Friday, Cyber Monday, and ...
CPM: $1.25 Skydeo
Online Shoppers
Seasonal Black Friday/Cyber Monday Shoppers
People who are likely to make an online purchase during Black Friday weekend including Black Friday, Cyber Monday, and S...
CPM: $1.25 Skydeo
Childcare Product Shoppers
Seasonal Black Friday/Cyber Monday Shoppers
People who are likely to purchase childcare products during Black Friday weekend including Black Friday, Cyber Monday, a...
CPM: $1.25 Skydeo